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Stern On Air Today - Might Leave Sirius XM for American Idol
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mquinnjr
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PostPosted: Tue Feb 09, 2010 12:28 am    Post subject: Stern On Air Today - Might Leave Sirius XM for American Idol Reply with quote

http://latimesblogs.latimes.com/americanidoltracker/2010/02/the-new-simon-cowell-howard-stern.html

Love him or hate him, this will have a serious impact on subscriber number to Best of Sirius, and the Sirius part of the service I feel if he up and goes to American Idol.
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PostPosted: Tue Feb 09, 2010 8:19 pm    Post subject: Reply with quote

From the sounds of it, he might do it if he gets enough money.
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PostPosted: Tue Feb 09, 2010 9:29 pm    Post subject: Reply with quote

Oh, darn it. Rolling Eyes
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PostPosted: Tue Feb 09, 2010 9:52 pm    Post subject: Reply with quote

There's some discussion of this topic in the OT forum:
http://www.xmfan.com/viewtopic.php?t=108141

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PostPosted: Thu Feb 11, 2010 1:22 pm    Post subject: Reply with quote

Quote:
Would Sirius XM's Loss Be News Corp's Gain?
Andrea Tse
02/11/10 - 12:44 PM EST
NEW YORK (TheStreet) -- If Sirius XM(SIRI Quote) truly cannot afford to keep Howard Stern, could the satellite radio company's loss end up being a windfall for News Corp(NWSA Quote)?

The New York Post recently reported that executives at News Corp's show American Idol are enthusiastic about the prospect of having Stern replace Simon Cowell as a judge on the show. The British producer will be departing from the show at the end of the season to launch the U.S. version of British singing competition The X Factor on Fox.

"There's not a better job on the planet than judging that f*ing karaoke contest," Stern reportedly told his satellite radio listeners. "It might be possible, we'll see."

Stern's appeal to these executives lies in their perception that the "shock jock" could be as ruthless, if not more opinionated than Cowell -- a possible asset in terms of entertainment value. People magazine reports that Idol executives may also be interested in the former head of Sony's Sony Music Entertainment and Mariah Carey's ex-husband, Tommy Mottola as a possible judge.

While some speculate that Stern could end up working for both Sirius XM and Fox -- much like American Idol host Ryan Seacrest, who is currently managing a career in radio and TV -- the primary question is still whether Sirius XM, whose stock is currently worth less than a dollar, can even afford to keep Stern at his current $100 million a year salary.

Daily Finance recently reported that Sirius XM's chief Mel Karmazin recently said at a breakfast at the Paley Center for Media in New York that "I would certainly like [Stern] to stay with us [when his contract is up at the end of the year]... I'm optimistic we'll be able to continue with Howard. We'll see what happens."

According to the Daily Finance, Karmazin also said "I think it's great to be in content today... in this world of fragmentation, great content prevails. Howard Stern is great content. My sense is Howard would be sought after by anyone. Why wouldn't you?"
Of course, that is all well and good; Clear Channel Communications execs, however, are reportedly quite interested in getting Stern to sign on with them -- and are willing to pay him good money to do so. But there are those who think that Stern might suffocate in the confines of terrestrial radio under FCC restrictions.

So, let's just say, for the sake of argument, that negotiations with Stern and Sirius XM didn't work out after all -- and neither did those with Clear Channel. And let's also imagine that Stern found a new home at American Idol. How would that all work out?

Would Stern's raw edge scare off families, especially those with young children? Or could Stern be one of the few personalities capable of giving Cowell and The X Factor a run for their money, and thereby protecting Idol from a cannibalizing effect from the latter's success?

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PostPosted: Thu Aug 05, 2010 8:33 pm    Post subject: Reply with quote

Oh boy, here is a huge story---"breaking news"---which, after I read it a few times, I realized says absolutely nothing. Anyway, this is from the LARadio.com website, August 5:

"Howard Stern Re-Signing? Sirius XM Radio CEO Mel Karmazin said he hopes to have an announcement about the fate of Howard Stern soon. In a second-quarter earnings phone call, Karmazin said: 'We hope that prior to the third-quarter earnings conference call we can have an announcement on what is going on with Howard.'"
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PostPosted: Thu Aug 05, 2010 8:41 pm    Post subject: Reply with quote

I would hope he is not re-signed. That money could be better spent elsewhere in the company.
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PostPosted: Thu Aug 05, 2010 10:22 pm    Post subject: Reply with quote

Ryan wrote:
I would hope he is not re-signed. That money could be better spent elsewhere in the company.


For sure, we could do without him. There could be some subscriptions dropped but would not surpass the dollars of what "who who" would make.

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PostPosted: Fri Aug 06, 2010 2:52 am    Post subject: Reply with quote

If he leaves, at least a million subs go with him. That's somewhere between two hundred and three hundred million a year in revenues that go away. $200,000,000-300,000,000. And it's a huge embarrassment for the company.

As long as Howard and his channels aren't running up bills surpassing the $150M-160M mark, SXM absolutely needs him to stay.

SXM can certainly offer him more money than IDOL, they can offer him work in Manhattan (as opposed to making him get on and off dozens of airline flights each season), and they can offer him a chance to stay in his comfort zone. IDOL does offer him TV exposure for however long the season lasts... but it's exposure on a show sinking so fast that no one, not even the KOAM, is likely to even slow it down, let alone stop it. Still, it's TV, and Howard loves to be on TV.

Likelihood:

60% Re-ups with SXM ($75-100M per, cash rather than stock/options this time)
25% Retires
10% Goes to IDOL
05% Back to terrestrial/Goes to internet (podcast, subscription, etc.)

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PostPosted: Fri Aug 06, 2010 12:34 pm    Post subject: Reply with quote

ykw wrote:
If he leaves, at least a million subs go with him.

He doesn't even have half a million people listening to his little show.

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PostPosted: Fri Aug 06, 2010 2:28 pm    Post subject: Reply with quote

ykw wrote:
If he leaves, at least a million subs go with him. That's somewhere between two hundred and three hundred million a year in revenues that go away. $200,000,000-300,000,000. And it's a huge embarrassment for the company.

Really? Where do you get your numbers from? (You do know that this thread is almost 6 months old, right?)
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PostPosted: Fri Aug 06, 2010 5:16 pm    Post subject: Reply with quote

daver40 wrote:
ykw wrote:
If he leaves, at least a million subs go with him. That's somewhere between two hundred and three hundred million a year in revenues that go away. $200,000,000-300,000,000. And it's a huge embarrassment for the company.

Really? Where do you get your numbers from? (You do know that this thread is almost 6 months old, right?)


I doubt the veracity of his numbers just as much as Ryan's. There isn't any accurate way to measure his listeners, but I'd venture a guess into the millions at least.

And ykw wasn't the one who bumped the thread, Thomps did.

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PostPosted: Fri Aug 06, 2010 5:23 pm    Post subject: Reply with quote

almaniac27 wrote:
isn't any accurate way to measure his listeners, but I'd venture a guess into the millions at least.

I wouldn't. I'd say on any given day, he has 500,000 loyal listeners. More if you add in the people curiously tuning for a few minutes, or people who listen, but not on a regular basis.

We will never know what the real numbers are.

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PostPosted: Fri Aug 06, 2010 5:41 pm    Post subject: Reply with quote

almaniac27 wrote:
daver40 wrote:
ykw wrote:
If he leaves, at least a million subs go with him. That's somewhere between two hundred and three hundred million a year in revenues that go away. $200,000,000-300,000,000. And it's a huge embarrassment for the company.

Really? Where do you get your numbers from? (You do know that this thread is almost 6 months old, right?)


I doubt the veracity of his numbers just as much as Ryan's. There isn't any accurate way to measure his listeners, but I'd venture a guess into the millions at least.

And ykw wasn't the one who bumped the thread, Thomps did.


ahh...yeah...I know

ykw was talking about IDOL like that was still a possibility that they would hire him. Even Howie is not discussing that anymore.

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PostPosted: Fri Aug 06, 2010 6:20 pm    Post subject: Reply with quote

Ryan wrote:
almaniac27 wrote:
isn't any accurate way to measure his listeners, but I'd venture a guess into the millions at least.

I wouldn't. I'd say on any given day, he has 500,000 loyal listeners. More if you add in the people curiously tuning for a few minutes, or people who listen, but not on a regular basis.

We will never know what the real numbers are.


True... unless he leaves.

And, yeah, my numbers were a guess, but one based on the enormous leap in subs Sirius experienced during the run-up to and immediate aftermath of Howard's satrad debut. Frankly, I think my estimate was, if anything, a little low, given that the actual jump was something in the neighborhood of three million new subs during that period -- but I was also accounting for a substantial number of those folks staying even if KOAM doesn't.

I do know that I would love to see more recent AQH and cum figures than ARB has made publicly available...

On the IDOL thing... I plead guilty. I have no idea if Stern is being considered for the show, responding instead to just the concept if it were real. I don't follow the show at all, except when a discussion of its ratings creeps into some other topic, or when I happen to be passing by a TV or radio and the show is being discussed. (I didn't know about Paula for at least six months, f'rinstance.)

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